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When you are asked to take an online survey, what is your reaction? For most of us, this is a bit of an eye-roll and clicking through the questions as quickly as possible. But what if you were motivated to participate? This may make a difference
This is the idea behind CoinSurvey. The company that participated in The second cohort affiliate Satoshi Block Dojowants to use rewards to help survey creators get more responses from their customers.
Oli KnutleyCEO and co-founder of CoinSurvey, explains on this week’s episode of CoinGeek Talks The startup is using the scaling power of the Bitcoin SV blockchain to allow customers to offer varying amounts of money to those who take the time to answer questions.
“With blockchain, we can offer incentives that are really, really cost-effective, so you can add small incentives like a cent, add incentives across each question, or you can change how much you want to incentivize them for different questions.”
One of the reasons customers may want different rewards for questions is to remove bottlenecks in the survey, by ensuring a better reward for more difficult or time-consuming questions.
Ollie is also keen to diversify the incentives offered to respondents, for example enabling tree planting as a reward as he believes this will help attract a variety of people to participate.
Ole explains that his background working as a consultant for several large municipalities in Norway has helped him understand the importance of getting accurate feedback from clients.
Although he did not work in the survey industry, he relied heavily on customer feedback data and therefore appreciates how important it is for customers to know that actual customers are taking their surveys.
“If you want to do a survey about who made the purchase, you want to make sure that those who answered the survey were actually the ones who made the purchase, and today it’s a bit ubiquitous and we think blockchain can be a good way to address this issue,” he added. Says.
CoinSurvey hopes to compete with industry giants like SurveyMonkey by focusing on this tracking component of the business, such as the level of accuracy and transparency provided using BSV. blockchain It will set them apart from other companies.
The business is run by Ole, his brother, and a friend from college with whom he once partnered to create a Norwegian cryptocurrency exchange called cuttingThis is still licensed and in operation today.
Join together to participate in the Satoshi Block Dojo in last half of 2022 Since then we have focused on product launches and working with customers.
But there are also plans to expand the business and offer an audience board that allows users to register with the website and get paid for recording responses to public surveys, improving traffic to the site and facilitating BSV onboarding.
Listen to Ole Knutli’s entire interview on the CoinGeek Conversations podcast this week, or catch up on other recent episodes:
You can also watch the podcast video at YouTube.
Please subscribe to CoinGeek Conversations – This is part of the ninth season of the podcast. If you’re new to it, there are plenty of previous episodes to keep up with.
Here’s how to find it:
– Find “CoinGeek Talks” wherever you get your podcast
– subscribe to Itunes
– Listen Spotify
– Visit CoinGeek Conversation Site
– watch on CoinGeek YouTube Talks playlist
New to Bitcoin? Check out CoinGeek’s Bitcoin for beginners the ultimate resource guide to learning more about Bitcoin – as originally envisioned by Satoshi Nakamoto – and the blockchain.
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